Climate change misinformation

​Facebook is failing to label half of the content from leading climate deniers as misinformation. This includes posts that call climate change a “hoax” and call it “alarmist climate propaganda”. Facebook promised to tackle climate misinformation and is failing to keep that promise.

We analyzed recent posts from the Toxic Ten - a list of ten publishers that account for up to 69% of Facebook user interactions with climate denial articles.

​Articles in the sample had received over 1 million likes, comments and shares on Facebook.

Our researchers showed that Facebook failed to label articles which included:

a Breitbart article claiming Global Warming is not real and a “hoax”

A Washington Times article claiming that “COVID-19 and climate change are being used to steal our liberties”

​The threat that the climate crisis poses is real, deadly, and happening right now.

But climate denial propaganda and disinformation is undermining the global effort to deal with climate change. We’re calling on Facebook to keep its promise and properly label climate misinformation.
https://counterhate.com/facebook-climate-denial

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How 10 fringe publishers fuel 69% of digital climate change denial.

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The science is undeniable - human activity is warming our planet at an ever-accelerating rate and leading to catastrophic climate change.

Yet, ten publishers - The Toxic Ten - are spreading baseless, unscientific climate denial on their own websites and across social media. They are responsible for 69% of all interactions with climate denial content on Facebook.

It's a climate denial propaganda machine funded in part by Google via ad revenue, and spread across the world via social media, in particular Facebook, who allow them to pay to promote their denial.

We are calling on Facebook and Google to stop promoting and funding climate denial, start labelling it as misinformation, and stop giving the advantages of their enormous platforms to lies and misinformation.

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